Sexton Group Partners With Well Made Here

The Sexton Group has joined Well Made Here, a not-for-profit organization that encourages the purchase of quality hardware and construction materials that are made in Canada and intended for the residential market. Sexton, a buying group located in Winnipeg, MB, joins a long list of other retail networks that are already involved in the program, including Castle, Home Hardware, Lowe’s Canada, Patrick Morin, Réno-Dépôt, RONA, and TORBSA. Eric Palmer, the group’s vice-president and general manager, will hold a seat on the board of directors alongside the executives of the other banners. “As a proud Canadian company, Sexton Group supports quality domestically made products,” he says. “A partnership with Well Made Here is very much aligned with our values.” By becoming a major partner of Well Made Here, Sexton enables its network of more than 300 independent merchants, operating over 400 points of sale across Canada, with the possibility of advertising as destinations of choice of accredited products. Major partners commit to promoting the Well Made Here brand in their communications, sharing their list of suppliers with program staff, and developing information or promotion initiatives for their affiliated points of sale and/or by extension for their customers.