Nov. 15, 2022
Consumers Turn To Online Tools To Combat Inflation
With online shopping a significant part of many Canadians' holiday preparations, eCommerce has empowered consumers with the tools to navigate a busy shopping season without having to necessarily tighten their purse strings, says FedEx in its annual ‘Express Holiday Shopping Survey.’ In fact, most Canadians are not letting rising costs affect their spending plans, with 78 per cent of those who plan to do holiday shopping expecting to spend about the same amount or more as last year this holiday season. Additionally, while Canadians don't intend to change their spending plans, many are shopping with forethought and looking for the best deals to maximize spending. Nearly three-in-five holiday shoppers plan to buy gifts during major retail events this year, with Black Friday topping the list at 44 per cent. Canadians are also early shoppers – 59 per cent of holiday shoppers intend to finish shopping by early December.