Lowe’s Creates Digital Twin

Lowe’s Companies, Inc., through its Lowe's Innovation Labs division, has unveiled an interactive store digital twin at NVIDIA GTC. Leveraging NVIDIA Omniverse Enterprise, the digital twin showcases a future in which store associates can visualize and interact with nearly all of a store's digital data, giving them the ability to optimize operations and localize plans to better serve customer needs. Also, in the coming weeks, Lowe's will open up part of its virtual 3D product catalog – used to populate its digital twin – to Omniverse users, to help them create new possibilities in their applications for retail and beyond. The digital twin – live in two stores – is a completely virtual replica of a physical home improvement store, fusing a variety of data sources to create a visual package that associates can access and use to make store improvements. It fuses spatial data with other Lowe's data, including product location and historical order information, and pulls all of these sources together into a visual package that can be accessed on a range of devices.