RONA Guy Racine Ltée Store gets new owners

Laval, QC-based RONA Guy Racine has new owners. Adamo Barberio and Matthew Di Criscio have bought the retail business that was founded in 1914 by Damase Racine and has been part of the RONA network for 61 years.  

The new owners will invest over $100,000 to refresh the hardware department and offer a renewed selection of in-store items. Roughly 300 SKUs will be added in the hardware, plumbing, electrical, decoration, moulding, and flooring categories, among others. The merchandising strategy will be re-planned to optimize the total space of the 3,800-square-foot store. In addition, paint customers can now benefit from SICO’s wide range of colours. The owners have extensive experience in the paint category, which the Laval store is known for.

Barberio and Di Criscio also own Gamma Equipment Rental and Maadco Paint, a company specialized in painting.